Free to Move
Saxx Underwear makes underwear for the modern, moving man. As part of their #FreeToMove campaign, Saxx hired Verb Cabin to provide strategic planning, producing, editing, directing and, most importantly, fresh ideas. Over four days of shooting in multiple locations around Vancouver, Canada, Verb Cabin and Saxx created an artistic, informative film that encapsulates the brand's ideals while showing off some truly remarkable underwear. No joke. We're probably wearing them right now.